Editorial Team

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The Editorial Team at SubscriptionFlow is a collaborative group of writers, strategists, and subject matter experts drawn from across our marketing, product, engineering, and customer success teams. With firsthand experience building and scaling subscription-based platforms, our contributors bring deep knowledge of recurring billing, membership management, revenue operations, and customer retention. Every piece of content we publish is designed to inform, inspire, and empower subscription businesses—from SaaS startups and digital publishers to eLearning platforms and membership communities. Backed by real industry insights and shaped by our work with businesses around the globe, our editorial content reflects our mission: helping modern organizations unlock growth through smarter subscription management.
Growth & Success Measurement for SaaS Subscription Businesses
RetentionFlow
Editorial Team

Customer Retention—A North Star System of Growth & Success Measurement for SaaS Subscription Businesses

Customer retention rate is the cornerstone for B2B and SaaS businesses that helps them determine revenue and other financial operations. Many business owners and merchants seem to find themselves in the dilemma of juggling between retaining customers, churning customers, and the cost of new customer acquisition. If merchants start to

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September 26, 2022 No Comments
Customer-Self-Service-Portal
Customer Experience
Editorial Team

How Customer Self-Service Portal Resolves Your Support-Related Woes

Today, CEOs, directors, CFOs, or any other business executives do not hold all the control of a business, but the customer base itself is in charge of a business. Especially, in the subscription business market, customers pave the way for your business success. You need to feed your customers importance,

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September 23, 2022 No Comments
customer retention for Small Business
RetentionFlow
Editorial Team

If Your Retention Is Poor, Nothing Else Matters

Brian Balfour (former VP Growth at HubSpot) said it right that if you have failed to retain customers, then anything else does not matter at all. To understand it, consider the SaaS business various factors that are linked with customer retention: Customer satisfaction Monthly recurring revenue Annual recurring revenue Revenue

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September 21, 2022 No Comments
e-Commerce Payment Reconciliation
Payment
Editorial Team

6 Best practices to achieve e-Commerce Payment Reconciliation

No one surely wants to bring bottlenecks to their payment methods and payment transactions. e-Commerce payments are involved in payment transactions occurring back and forth which is why it is important for merchants to have a seamless track and record of payments both incoming and outgoing. Without overwhelming yourself and

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September 21, 2022 No Comments
saas sales
SaaS
Editorial Team

How SaaS After-Sale Services Monetization Becomes Growth Driver

The sales performance of marketing and sales teams is constantly monitored and checked to interpret the scale of business growth. Sales representatives have to meet their sales targets. Targets that are being missed create panic across the floor. So, marketing and sales teams keep prioritizing and reprioritizing their goals. But

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September 19, 2022 No Comments