Technology plays a pivotal role in running our homes. The more technology advances, the easier homes-errands management solutions are mushrooming. The household chores are now making the reality of a connected and smart world alive. And, the road to the smart home begins with the smart home appliances—convenient, consistent, and

The rapid changes in the behaviours of the customer, tech developments, infrastructure upgrade needs, price management, and higher operational costs force the automotive industry to try and test the subscription market. Some have successfully drawn the new-age customer to become the potential source of recurring revenue, while some are thinking

The onset of the corona pandemic hit every sector of the economy across the globe. The fear of uncertainty, the anxiety of everything being shut down, the threat of no physical networking, and the panic of the downfall of the economy alarms all the stakeholders alike. Among all, the most

The subscription business model has already taken the market by storm in a decade, only. It is now the real authority in the economy. SaaS, IT, computing, and services were the few industries that had adopted the subscription-based business model and grooved the change across the industries. They were the

I love watching ‘Bridgerton’ on Netflix. I love it more when I binge it along with my friend ‘Sasha’. But, she is in Houston and I’m in LA. Can we not? Of course, we can. I can purchase a Netflix gift subscription for ‘Sasha’ and we can together binge-watch all

The unhappy, annoyed, or bored customer is the scariest thing happen to any business. When it comes to SaaS company, it can be more dreadful as losing each customer is not a loss of growth opportunity only, it can be the irreparable damage to the solid and long-run source of

One of the world’s most readable newspaper, The New York Times (NYT), hit the new milestone with more than seven million subscribers in the last quarter of 2020 and has set the benchmark for other local and international print and publications to pursue in 2021. NYT’s digital revenue superseded the