What is Upsell?

What is Upsell?

Upselling is to encourage customers to spend more by buying exclusive features/add-ons or an upgraded or premium version of a product with promising long-term benefits. Upselling results in a business increasing its average order value and making more revenue. Upselling products often involves suggesting add-ons, larger sizes of a product, or products with higher specifications. Upselling can also be beneficial for the customer experience, as encouraging a customer to purchase a larger product, for example, could help them to save money in the long-term which can improve the trust in your brand.