The Editorial Team at SubscriptionFlow is a collaborative group of writers, strategists, and subject matter experts drawn from across our marketing, product, engineering, and customer success teams. With firsthand experience building and scaling subscription-based platforms, our contributors bring deep knowledge of recurring billing, membership management, revenue operations, and customer retention. Every piece of content we publish is designed to inform, inspire, and empower subscription businesses—from SaaS startups and digital publishers to eLearning platforms and membership communities. Backed by real industry insights and shaped by our work with businesses around the globe, our editorial content reflects our mission: helping modern organizations unlock growth through smarter subscription management.
Minimize-Lost-Revenue-&-Increase-Customer-Retention-In-SaaS
Churn
Editorial Team

Minimize Lost Revenue & Increase Customer Retention In SaaS

The SaaS subscription market is large and growing continuously, it’s more important than ever for SaaS companies to focus on customer retention. Involuntary churn can have a significant impact on a company’s bottom line. Similarly, you want to prevent voluntary churn as well. We will discuss both things shortly. Ways To

Read More »
The-Greatest-Show-On-Earth
RetentionFlow
Editorial Team

The Greatest Show On Earth

It is a show not to be missed, an event not to be skipped, a launch not to be forgotten, an unforgettable occasion, a display not less inspiring than the training of army commandos, a performance not less cool than Michael Jackson’s dance in the ’80s, a game not less

Read More »
SubscriptionFlow as cool as it gets
RetentionFlow
Editorial Team

Supercharge Your Business With The Supercharged SubscriptionFlow

Hey Folks! I’m Kashif Saleem, founder and CEO of SubscriptionFlow. 8 months ago, SubscriptionFlow entered the product scene. It wasn’t yet in full bloom. The breaking news is that on 7th November, we are officially launching it as a newly supercharged version. Endless hours of hard work have gone into

Read More »
SaaS expansion
SaaS
Editorial Team

Dive Into The World Of SaaS Expansion

As a SaaS company, you can expand your business in many ways. But how do you implement your expansion strategy? And how do you measure success? In this article, we will answer these questions and more. First, let’s look at what SaaS expansion is and some of the different ways

Read More »
Top-Marketing-Automation-Trends-Of-2022
Growth
Editorial Team

Top Marketing Automation Trends Of 2022

In the past, marketing automation was used primarily to automate repetitive tasks such as email marketing. However, today’s marketing automation platforms are much more powerful and can be used to carry out complex campaigns that can deliver promising results. As marketing automation becomes more sophisticated, businesses are starting to see

Read More »
How-To-Improve-Your-Net-Dollar-Retention-Rate-In-SaaS
Customer Experience
Editorial Team

How To Improve Your Net Dollar Retention Rate In SaaS?

In 2022, the global software-as-a-service (SaaS) market is worth USD 157.05 billion, up from USD 85.36 billion in 2019—a Compound Annual Growth Rate (CAGR) of 14 per cent, according to Gartner’s latest report. To put that into perspective, the research firm predicts that the SaaS industry will double in size

Read More »
Customer Retention Statistics For 2022
RetentionFlow
Editorial Team

Eye-Catching Customer Retention Statistics For 2025

In 2025, customer experience has overtaken price and product as the key brand differentiator, according to CustomerThink. That means companies must start putting their customers first and focusing on providing a great experience if they want to stay ahead of the competition. But what does that mean for customer retention?

Read More »
Churn Rate Vs Retention Rate
Churn
Editorial Team

Churn Rate Vs Retention Rate: Your Ultimate Guide

In SaaS, churn rate and retention rate are often used interchangeably. While they deal with customers leaving your product, there is an essential distinction between them. The churn rate is the percentage of customers who cancel their subscription or stop using your product within a given period. In contrast, the

Read More »
Customer Retention During Economic Downturns
RetentionFlow
Editorial Team

How To Boost Customer Retention During Economic Downturns

An economic downturn can be hard on businesses and consumers alike. In these challenging times, it’s more important than ever to focus on retaining your existing customers. After all, it costs five times as much to acquire a new customer as it does to keep an existing one. So, how

Read More »
Automated Flows For Customer Retention
RetentionFlow
Editorial Team

Smart Automation Flows To Escalate Customer Retention In SaaS

As a SaaS business, you know that customer retention is essential for long-term success. But what are the best ways to keep your customers engaged and coming back for more? One powerful strategy is to use automation flows to increase retention. Retention automation can help you avoid mistakes, provide a

Read More »