BeWell Health, LLC is the home of Nasopure. Nasopure is a nasal hygiene product subscription provider. It is started by Dr Hana R. Solomon to eliminate the unnecessary use of nasal cleansing and care medicine.
To make nasal hygiene as important as body hygiene, Dr Hanna R. Solomon launched Nasopure. It is a combination of buffered salt and a nasal cleansing solution. Collectively they are offering 7 product boxes with a quarterly subscription. They wanted a system that automatically records subscriptions, generates invoices against every subscriber after every three months and collects payments.
A Health Care Organization
11-50 Employees
Located in Columbia MO
OnHold Customer Success Journey
The Challenges
To offer 7 subscription boxes and serve globally, makes the subscription management, invoice generation, and payment collection from regional and local subscribers difficult. Nasopure contacted SubscriptionFlow to fight the following challenges:
- Since Nasopure is offering seven subscription boxes with a variety of products and prices, this was making the invoice generation of varied subscribers and keeping account of payment difficult. Besides, they were facing difficulty in charging subscribers with subscription plan downgrades or upgrades.
- Another challenge they faced was collecting payments from international subscribers and ensuring products are delivered to them recurrently.
- Lastly, they wanted to import data that is manually maintained by BeWell Health, LLC to the subscription system. Along with this, they wanted the system to charge the client in multiple currencies, and automatically adjust subscribers’ invoices whenever any change is made to their subscription plan.
Apart from the challenges mentioned above, they also faced difficulties with regular follow-ups, scheduled email communication, payment reminders, and dunning management.
The Requirements
After meetings and discussions, Nasopue put forth the following requirements to implement:
- A system that can keep the subscribers’ data updated and automatically generate invoices with proration.
- Payment gateway integration and automatic billing and payment collection in local currencies.
- An automated system for email, invoicing, and payment processing.
To fulfil the requirements asked by Nasopure, SubscriptionFlow provided them with several module customizations including workflow automation, integration of payment gateway, email template customization, invoice automation, etc.
Solutions
The team from of experts from OnHold Marketing & Communications contacted the passionate professionals at SubscriptionFlow. Teams from both sides conducted various sessions to provide them with a holistic subscription management solution.
- SubscriptionFlow platform for recurring billing management.
- SubscriptionFlow feature of Reporting & Analytics for accuracy in various on-hold marketing business processes.
- A scalable subscription billing platform that can easily be integrated with other applications.
Implementation
To make the system agile for BeWell Health, LLC, in managing the subscription of Nasopure, the SubscriptionFlow team has made the customization and implementations.
The first is the ‘Product’ module. It contains every single detail associated with the subscription box offered by Nasopure. Team Nasopure can make any changes to the existing plans and also view their status.
In addition to the product page and plan management, we also provided them with a customized Hosted-Payment-Page. It includes all essential information related to the Subscription Box to which the subscriber has subscribed, the account information, billing, and shipping address. Since Nasopure is providing their subscription box to the global subscriber, we have integrated the payment gateway ‘Authorize.Net’ and customized the checkout page.
Before SubscriptionFlow implementation, Nasopure was manually managing the invoices, payment collection information, and managing subscribers manually. To reduce the efforts of the Nasopure team, we provided them with a customized ‘Invoice’ module. It allows them to keep track of all active, pending, and failed invoice requests. Using this module, they can manually send reminders and schedule follow-ups.
Looking Forward
Nasopure is a nasal hygiene product offered by BeWell Health, LLC. They are offering 7 variations of subscription boxes to cater to the needs of a wide range of customers. To expand globally and sustain subscribers, they consulted SubscriptionFlow. We implemented a system that targeted subscription management, and payment issues from the grassroots level and assisted them with overall subscription management issues associated with local and international subscribers. So far SubscriptionFlow and Nasopure have maintained good relations. And we look forward to strengthening this relationship. Â