ClickFunnels Subscription Management with SubscriptionFlow

Setting up a personalized sales funnel is impactful, and helps businesses convert leads better. ClickFunnels is a leading marketing platform letting businesses build interactive sales funnels tailored to their brand image. But these funnels specialize in catering to single product sales only.

So what about those businesses who want to utilize ClickFunnels, but for selling subscriptions? They can absolutely do that! SubscriptionFlow integrates with ClickFunnels to bridge marketing and subscription sales.

With SubscriptionFlow, businesses can easily convert their ClickFunnels leads to dedicated subscribers. In this article, let’s find out the role SubscriptionFlow plays in ClickFunnels subscription management.

What are the Limitations of ClickFunnels for Subscription Businesses?

ClickFunnels allows businesses to market their products and services by easily creating their own sales funnels. With interactive and visually appealing sales funnel processes, businesses can convert their online visitors to paying customers.

A sales funnel includes a landing page, checkout, one-click upsell page, customer communication tools, email sequences, and much more. As for ClickFunnels checkout, it is built for handling one-time payments. That is why subscription-based businesses cannot benefit from ClickFunnels checkout directly.

ClickFunnels does not work like a billing engine that supports recurring payments. So in order to set up subscription billing workflows, and deliver smooth service access upon payment, businesses require an expert subscription management software. They can integrate this software with ClickFunnels so that they can directly convert their visitors into subscribers.

Moreover, ClickFunnels doesn’t work as an ecommerce store either, however it can be linked to one. This means that if a business sells subscription to a physical product, it needs a software to manage its inventory and shipping too.

Luckily, SubscriptionFlow offers both these solutions. It is an expert subscription management software itself, and also connects businesses with smart fulfillment platforms like ShipStation for shipping orders.

Why Pairing ClickFunnels with Subscription Management is Necessary?

These are some major reasons why businesses need ClickFunnels subscription management to sell effectively:

To enable recurring payments

Subscription-based businesses cannot work without setting up recurring payment cycles. For better operations, these cycles must run on automation. ClickFunnels is not a billing application, and therefore needs special subscription management integration to handle recurring payments.

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To handle billing adjustments

Imagine capturing customers with ClickFunnels, but then not being able to provide them with a smooth payment process. That’s what occurs when businesses manually manage subscription payments. If customers modify their plans or request refunds, billing has to be adjusted manually.

Manual calculations can be imprecise and error-prone. That is why opting for a subscription billing software alongside ClickFunnels becomes essential. It deals with payment modifications and updates billing cycles itself, leaving no room for error.

To leverage payment retries

Payment failure risks cannot be ruled out in recurring billing cycles. That is why there should always be a payment retry system in place that can help businesses recover pending funds. Advanced subscription management software offers this function, and keeps cash flow consistent.

To unlock various billing models

The standard billing model does not suit all subscription services, especially cloud-based ones that bill according to usage. Similarly, if businesses deal with subscriptions of bulk products, they might want to offer volume-based or tiered pricing.

Volume and tiered pricing strategies also let them offer discounts to customers who buy more. And they can effectively highlight this discount when marketing their subscription products via ClickFunnels. Robust subscription management software lets businesses implement a variety of billing models including the usage- and volume-based models.

How SubscriptionFlow Offers ClickFunnels Subscription Management

SubscriptionFlow covers all the subscription management needs of businesses using ClickFunnels. With this software, they have to neither run their billing cycles manually, nor create subscriptions. The SubscriptionFlow-ClickFunnels integration lets them access all these smart features:

Checkout-to-Subscription Creation

Create impactful product pages using ClickFunnels and integrate them with SubscriptionFlow’s checkout. When a customer signs up for the subscription of a product or service, they are redirected to this checkout.

They fill in all the necessary information on the checkout page, choose their payment option, and provide recurring billing permission. As soon as they pay, SubscriptionFlow uses their checkout information to create a subscription for them.

Their billing schedule is also set up according to their signup date, and choice of subscription plan.

Support for Native Checkout

Businesses don’t necessarily have to integrate with the SubscriptionFlow-hosted checkout pages. Now they can also set up their own checkout using ClickFunnels, and still link it with SubscriptionFlow. The software can still fetch order or plan information from their native checkout. This makes payment operations even more convenient for merchants.

Recurring Billing Cycles

SubscriptionFlow allows for the setup of customized billing cycles. Whether a business wants to renew its customer’s subscription weekly, monthly, quarterly, or by any other cycle, it can do that with SubscriptionFlow.

The software also equips the business with a powerful billing system that automatically generates invoices for its customers and processes their payments. This minimizes the possibility of missed payments and renewals. The software also facilitates fast online service access for customers upon payment.

Efficient Subscription Management

With this integration, handling customer account changes is no longer challenging. Customers can make changes to their subscription plans effortlessly, and still benefit from uninterrupted subscription access.

SubscriptionFlow adjusts customers’ billing amounts according to the modifications made. It updates their account information, and payment method data automatically when they make these changes in their customer portals. These portals are also hosted by SubscriptionFlow to offer customers more control over their subscriptions.

Payment Retry Mechanism

SubscriptionFlow enables businesses to retry failed payments multiple times. This is for securing their pending funds as soon as possible. If these retries fail, businesses can still recover payments by employing automatic dunning procedures such as email sequences.

Subscription Analytics

Businesses get important insights into their performance. They can easily view all their key subscription metrics on their dashboards in SubscriptionFlow. These include MRR, CLV, renewal success rate, and many others.

Multiple Payment Gateways at Checkout

If a business connects SubscriptionFlow’s checkout with their ClickFunnels landing page, it gets to offer a variety of payment options to its customers. That is because SubscriptionFlow integrates with many payment gateways, including the globally renowned ones and the country-specific ones.

The business can enable as many payment options on the checkout page as it wants, and let SubscriptionFlow deal with the rest. No matter which payment method its customers select, the software routes their payments through the right gateway on its own.

Leverage SubscriptionFlow & ShipStation Collaboration for Selling Physical Subscriptions

Using ClickFunnels, businesses can set up sales funnels for both virtual and physical subscriptions. SubscriptionFlow takes care of their checkout, billing and fulfillment processes either way. It assists in the fulfillment of physical goods by integrating with ShipStation. This is how the process goes:

Order data is shared with ShipStation

After confirming subscription, SubscriptionFlow triggers the creation of an order in ShipStation. This order is then further processed for shipping. This automation does not end at the initial order only, but also works for recurring orders. Recurring orders are created when a subscription renews on a repeat basis.

ShipStation facilitates shipping

ShipStation offers both inventory management, and shipping. When an order is confirmed, it helps businesses prepare the order for dispatching. It also creates a shipping label for the order. Data for shipping labels is taken directly from SubscriptionFlow, ensuring information accuracy.

Businesses get to select the best carrier service

When the order is ready to be shipped, businesses get to choose the most budget-friendly carrier service for delivery. ShipStation displays a range of carrier options available in their region, and shows their rates in real-time. This helps vendors go for the service that suits them the best.

Businesses get smart ClickFunnels to ShipStation workflows in place

With SubscriptionFlow, businesses can bridge the gap between subscriber acquisition, subscription creation, billing, and fulfillment. This integration sets up an automatic workflow where a customer is captured through ClickFunnels, their subscription order is processed in SubscriptionFlow, and it is shipped on a repeat basis with ShipStation.

Do you also want to integrate advanced subscription management with your sales funnel? Book a demo with SubscriptionFlow now, and convert visiting users into subscribers like a pro.